Comcast’s initiatives have a broad impact across Utah
Dec 06, 2024 02:10PM ● By Peri Kinder
Comcast supports nonprofits in the state including Neighborhood House, United Way and the Boys & Girls Clubs. (Photo courtesy of Comcast)
Comcast has contributed more than $5.2 million in cash and in-kind contributions to nearly 100 nonprofit partners in Utah, over the last three years. Organizations like Utah Schools for the Deaf and the Blind, the Alpine School District Foundation, Neighborhood House and United Way have all benefited from Comcast’s giving initiatives.
Project Up is a $1 billion program dedicated to closing the digital divide while connecting more people to the internet and creating opportunities for the next generation. Project UP supports nonprofit organizations that offer digital skills training, helping learners of all ages and skill levels to succeed in an increasingly digital world.
“With the support of Comcast, youth in our programs were able to get hands-on experience with advanced computers, guided exposure to the internet and new technologies, and about 3D modeling and other lessons that introduce youth to technology uses in many careers,” said Haylee Mathews, Boys & Girls Clubs of Salt Lake STEM Director. “The surprise of the 280 laptop computers to club members has been great for our youth to use as they learn about a variety of technology-related fields. Comcast has helped foster a culture and desire among our youth to learn more and pursue technology-related fields.”
Along with empowering communities, Comcast is helping to build a more equitable workforce by providing tech training and mentorship to underserved communities. Through partnerships with organizations like Per Scholas and CodePath, more people are mastering digital literacy.
Comcast also created more than 1,250 Lift Zones across the country, offering free WiFi access in community centers and recreation facilities. With nearly 40 Lift Zones in Utah, underserved families and neighborhoods can participate in accessing digital opportunities. Additionally, Comcast’s Internet Essentials program provides in-home broadband access for qualifying households.
Lily is an immigrant from Taiwan, assisted by the United Way of Utah County, one of Comcast’s partners. Adjusting to life in America has been challenging particularly when it comes to understanding technology. As an older woman, she said the learning curve was steep and she often felt overwhelmed in class.
“Then, during one of our sessions, I entered an old address from my childhood in Taiwan,” Lily said. “As the screen displayed the familiar streets and landmarks of my youth, tears welled up in my eyes. It had been so long since I had seen the place where I spent my carefree days playing. It was a deeply moving experience, allowing technology to transport me back in time and mend a piece of my heart.”
Comcast’s corporate giving plays a crucial role in helping local nonprofits fulfill their missions. It also invests in future entrepreneurs through Comcast RISE, supporting the growth of 13,500 small businesses by providing monetary, marketing and technology grants to help entrepreneurs on their road to success.
By collaborating with community partners, Comcast has fostered digital literacy and work readiness skills, giving people across Utah access to the tools they need to navigate a digital world.
“Neighborhood House families live in areas that are digital deserts and many of our families do not have access to computers for their children,” said Neighborhood House Executive Director Jennifer Nuttall. “In this age of technology, that puts our school-age kids at a disadvantage, but Comcast has stepped in to provide laptops and connectivity, ensuring that all kids have the technology they need to succeed in school and beyond. This has been enormously impactful.”
Comcast is committed to addressing the digital divide with forward-thinking programs and technology. It aims to continue building Utah’s tech landscape through valuable partnerships, initiatives and digital support.
“Our commitment at Comcast to bridging the digital divide is evident through forward-thinking programs and innovative technology that empower communities across Utah,” said Deneiva Knight, External Affairs Director, Comcast Mountain West Region. “By partnering with nearly 100 nonprofit organizations and contributing over $5.2 million in cash and in-kind support over the past three years, we are dedicated to nurturing Utah’s tech ecosystem.
“Through initiatives like Project UP, a $1 billion program designed to connect more people to the internet and equip them with essential digital skills, we are laying the groundwork for a future where every individual has the opportunity to thrive in the digital age.”
For more information, visit Corporate.comcast.com.